The Making of Non-Profit
After 2 years of serving our low-income and homeless community with a weekly free community meal, me and my husband along with another couple decided to form our own Christian based food ministry in the Roane County TN area after our church discontinued our food ministry. This is a “calling in progress” as we are currently building this ministry and working behind the scenes to file for a 501c3 non-profit status. We are hoping by the end of 2026 we will have non-profit status complete. We are currently serving our community in a local park every Wednesday, averaging 60-90 meals a week. We are calling ourselves Crumb Bumbs Ministries – why? Read more to find out!
Crumb Bums Ministries
The Logo: Wanted to use a light hearted logo font and logo mark with play on on words with the bite out of the cookie for the “u” in Crumb. The crumbs are crosses. In the cookie is the bible verse that sets the background for the name in the bible. The tagline is a play on the name of our previous food ministry in a casual script font
The Colors: Colors have meaning and the dark and light Blue colors represent trust and stability. Blue. Brown is for the earth, food, protection and a symbol of poverty – as we are catering to the underserved community with food insecurities. Black for presence as we will always be there to help those in need.
Play on the Name
Dog: The dog is a play on the name and part of the story in Matthew 15:27 . ““Yes it is, Lord,” she said. “Even the dogs eat the crumbs that fall from their master’s table.” – Our name was derived from a comment that mocked our ministry saying “that is where all the bums go, the crumb bums I call them…” which in turn was heartbreaking to us, and during a bible study we came across Matthew 15: 21-28 – this is verse is what helped us create our name. To take a derogatory statement and turn it for something good and stress that ALL ARE WELCOME AT THE TABLE. To learn about us and the whole story visit our website.
Time to Get the Word Out!
Social Media
I immediately created a Facebook page – just Facebook for now as our target is mostly on that platform. Many from our church meal have followed us over to our new location. Instagram is coming when we are an official non-profit to push fundraising to other audience groups. Right now we are taking supply donations only – and the community has stepped up!
• We shared our page with friends and family
• Posted hero posts and meal posts to all local Facebook groups
• Shared our page with local community resources
• Set up a weekly post schedule so we are getting more engagement
• Always including a link to our website on each post
Website
We have one page simple Wix website. Easy to navigate to see our meal dates/menu, about us section, donation wish list (with PDF download) and contact form. Once we have our non-profit status more pages will be added for our board of directors, volunteers and to collect monetary donations.
MF Design + Branding 